In recent years, the popularity of AR and VR technologies has increased significantly.
AR and VR are two acronyms that stand for “Augmented Reality” and “Virtual Reality,” respectively.
With “Augmented Reality” we refer to a technology capable of overlaying the digital world to the offline world, “increasing”, in fact, the perception of the latter by the users.
With AR, virtual reality and the real world come together and become a single dimension with infinite possibilities and applications. Our world is enriched by stimuli and perceptions that would not be possible to experience otherwise.
Using AR is very simple: often all you need is a smartphone or a tablet.
With Virtual Reality, instead, we refer to a technology capable of creating an entirely digital reality. It is a total reconstruction from scratch of a real environment, a simulation of actual reality aimed at offering a complete immersive experience to the user, who is transported into a sort of “new dimension”.
To use VR it is necessary to wear special visors. In addition to the visors, for greater involvement, it is also possible to use gloves, earphones and other devices that allow usera to stimulate other senses (in addition to sight) and be able to interact with Virtual Reality.
The size of the Augmented Reality (AR) and Virtual Reality (VR) market worldwide has reached $30.7 billion in 2021 and is expected to rise to nearly $300 billion by 2024.
But what are the top AR/VR companies?
Here are the Top10 glibally.
1. ScienceSoft
End-to-end development of location-based AR apps, including design and maintenance of AR content design (3D models, metadata) and training of scene recognition and object detection algorithms.
2. Niantic
Niantic is an augmented reality platform and studio. Their portfolio includes games such as Ingress Prime, Harry Potter: Wizards Unite, and the Pokemon Go mobile games.
3. Scanta
In addition to augmented reality development (apps, platforms, and experiences), their other services include Machine Learning security techniques and products to help customers counter security threats in their IT systems.
For example, their VA Security system protects virtual assistant chatbots from attacks.
4. Next/Now
AR studio with advanced AR experiences. It produced an AR beauty app Face Painting and took first place by winning the Elevate Awards in 2017. Other awards won include the 2016 award in the Experience Design & Technology Awards for best use of a single technology.
5. 4Experience
Develops AR and VR apps in every industry, including education, e-commerce, health, entertainment, marketing, training, manufacturing, travel and tourism, medicine, history, retail, and transportation.
They have developed an AR app for diabetes, an interactive AR map, augmented pathways, AR brochures, AR travel catalogs, and many other projects.
6. CitrusBits
They do app and UI/UX development for mobile, Android, iOS and other devices. It has produced more than 300 apps for different clients. They also develop virtual and augmented reality apps and experiences, AI, IoT and blockchain apps for businesses and groups.
7. Apple
In AR, the company now has one of the largest AR platforms in the world called ARKit which is used to develop AR apps and experiences for cell phones and devices.
8. Microsoft
Develops computers that support AR technology and add-ons, produces the HoloLens AR headset, supports AR experiences on the Microsoft Store, and produces AR accessories.
9. VironTV
Develops software for large companies and SMEs, start-ups, and even individuals.
10. VR Vision Inc.
The company specializes in 360° video production, web and mobile app development, as well as AR and VR app development. They develop training and healthcare, education and other types of apps and experiences.
These are just a few of the Top companies for Augmented Reality and Virtual Reality.
AR MARKET, company based in Rome (Italy), entered the immersive technologies sector in 2018, developing AR / VR solutions for B2B and B2C, with a growing trend year on year.
If you have a business idea and intend to use our services, contact us: our team is ready to create the solution that best suits your needs.
